Innovate Business marketing was asked to develop a re-branding of this pediatric dental office, which she purchased from a retiring dentist . The name and logo were designed around a beautiful hand-made wooden tree on the wall of the reception room.
A mobile responsive WordPress website was designed to give parents information about the office and kids something to identify with thus characters Caitlin and Carter were developed. Brushing and flossing charts, coloring pages and more were designed to create a relationship with Caring Tree Children’s Dentistry. Educational pages and articles keep parents informed on issues of concern about their child’s oral health, the latest procedures and more. Social Media such as Facebook and an e-newsletter keep parents informed of latest articles and fun activities that are happening at the dental office.
A post card designed for a fun-filled open house to introduce the community to the children’s dental office and meet the new dentist and staff. To make appointments and referrals easy a rack card and appointment card was designed.
After only a couple of years in practice, Dr. Kucera expanded to Auburn and continues with us for ongoing support.
“As a busy pediatric Dentist and owner of a new practice, I knew my energies would be best used focusing on giving my patients excellent service. I also, knew it was crucial for me to become know in my community as a competent, trusted source for children’s dentistry.
Hiring Innovative Business Marketing ( formerly Wild Women for Business) made sense to me. After all, although I do my best to be a competent and compassionate dentist, I didn’t have any experience running a business. At first, it was difficult to ‘let go’ and delegate, but soon I found great relief in getting so much accomplished on a very tight schedule, and done so professionally.
If you want dedicated and comprehensive support by a highly competent team, I recommend you hire Innovative Business Marketing ( formerly Wild Women for Business)! They will bring clarity, energy, and proficiency to any business.”
~ Dr. Michelle Kucera
Board Certified Pediatric DentistCaring Tree Children’s Dentistry
Grass Valley, CA